n8n - Chapla Studio

Before you begin, remember the golden rule of using AI:

quality input = quality output

This means that the more detailed and specific your answers are, the better and more personalized the report will be. Don’t worry about spelling and punctuation - AI can read past that. After completing all questions, you'll receive your report on the email address you provide below.

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How would you describe your business?

e.g SaaS Company, Clothing Brand, Interior Designer

How would you describe your target audience?

Fill in the box below

What are your current marketing goals?

Select all that apply

Generate more leads

Increase brand awareness

Improve customer engagement

Launch a new product/service

Enter a new market

Other (Fill in the box below)

What are your biggest marketing challenges right now?

Select all that apply

Low engagement

Low conversion rates

Lack of awareness

Low ROI

Inconsistent branding

Poor content quality

Limited internal resources or time

Standing out from competitors

Budget constraints

Generating consistent content

Other (Fill in the box below)

Who are your main competitors, and what are they doing well (or poorly) in their marketing?

Not sure? You can just describe what types of companies you compete with.

What marketing channels are you currently using?

Select all that apply

Search Engine Marketing (SEM) – e.g. Google Ads

Search Engine Optimization (SEO) – organic search traffic

Email Marketing – newsletters, drip campaigns

Social Media Marketing – organic + paid (Facebook, Instagram, LinkedIn, TikTok, Twitter/X, Pinterest, Threads)

Content Marketing – blogs, guides, whitepapers

Influencer Marketing – partnerships with content creators

Affiliate Marketing – commission-based referrals

Display Advertising – banner ads, programmatic ads

Retargeting/Remarketing – via cookies or customer lists

YouTube Marketing – organic content or ads

Podcast Marketing – your own or ad placements

SMS/Messaging Apps – SMS, WhatsApp, Messenger, Viber

TV & Radio Ads

Print Media – newspapers, magazines

Out-of-Home (OOH) – billboards, transit ads

Events & Trade Shows – booths, speaking slots

Direct Mail – catalogs, postcards, flyers

Partnerships & Sponsorships

Referral Programs

Public Relations (PR) – media coverage, press releases

Other (Fill in the box below)

What type of content have worked best for your business so far?

Select all that apply

Educational content – explains or teaches something valuable

Explainer content – breaks down how a product/service works

Testimonials or social proof – builds trust through customer voices

Case studies or success stories – shows real-world results

Product or service overviews – highlights features and benefits

Behind-the-scenes or company culture – humanizes the brand

Thought leadership – expert opinions, trends, or insights

Entertaining content – designed to grab attention and be shared

FAQ or problem-solving content – addresses common questions or pain points

Storytelling content – narrative-driven brand or customer stories

Other (Fill in the box below)

How often do you create new marketing content?

Select one option

Daily

Weekly

Monthly

Quarterly

Rarely

Other

Which of the following content types do you plan to produce in the future?

Select all that apply

Text (e.g. blog posts, articles, website copy)

Video (e.g. product videos, explainers, interviews)

Audio (e.g. podcasts, voiceovers)

Images (e.g. product photos, graphics, illustrations)

Infographics (visual data or process explanations)

Presentations (e.g. slide decks, pitch decks)

PDF documents (e.g. e-books, case studies, whitepapers)

Interactive content (e.g. quizzes, calculators, polls)

Live sessions or webinars (streamed or recorded)

None

Other (Fill in the box below)

Do you plan to produce this content internally or outsource it to a content studio or agency?

Select all that apply

We plan to produce it internally

We plan to outsource it to a content studio or agency

Both

Other (Fill in the box below)

What is your approximate monthly marketing budget?

Under €1,000

€1,000–€5,000

€5,000–€15,000

€15,000+

Other

How do you typically allocate your marketing budget?

Use numbers from 0 to 100

% Paid advertising (Google, Meta, etc.)

% Content creation & production

% Influencer/partner collaborations

% Events and activations

% Tools & software

% Strategy and consulting

% Other (Fill in the box below)

Which performance metrics do you currently track to measure your marketing efforts?

Website traffic

Conversion rate

Cost per lead (CPL) or cost per acquisition (CPA)

Engagement rate (likes, shares, comments, etc.)

Email open/click rates

Return on ad spend (ROAS)

Customer lifetime value (CLV)

Brand awareness or reach

We don’t currently track metrics

Not sure

Other (Fill in the box below)

If you had the opportunity to ask an all-knowing marketing strategist a single question about your business, what would it be?

Fill in the box below

Is there something else you would like our system to analyse and include in the assessment? (Optional)

quality input = quality output

e.g SaaS Company, Clothing Brand, Interior Designer

Fill in the box below

Select all that apply

Select all that apply

Not sure? You can just describe what types of companies you compete with.

Select all that apply

Select all that apply

Select one option

Select all that apply

Select all that apply

Fill in the box below

You can share links to external sources in the box below.